Max FM DWKX 103.5 MHz

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DWKX, branded as 103.5 Max FM (identified as “103-and-a-half Max FM” on air), is an FM radio station owned by Advanced Media Broadcasting System. The station’s studio is located in Ortigas Center, Pasig City, with its transmitter located in Mandaluyong City.

It was known as K-Lite 103.5 from 1995 – 2007 and Heart 103.5 from January 2007 – June 2007.

In November 2006, the management of K-Lite decided to reformat and reorganize the station. In December of the same year, it was relaunched as Heart 103.5 with new on-air personalities. They transferred their studio from Paragon Plaza to Jollibee Plaza.

On June 19, 2007, at exactly 9:00 pm, 103.5 was again reformatted, changing their name to 103 1/2 Max FM.

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